- On May 11, 2020
Adapting to Change, An Entrepreneurial Spirit:
As we started to realize the projected benefits of a major change, our industry seemed to possess an ample amount of energy for an incredible adaptation process to unfold. This capacity involved the mental, emotional, and physical means to incorporate new mindsets, behaviors and ideas to absorb the key elements of a much needed change in our new spa environment. Our industry adapted quickly to this change and from it came so much creativity from organizations, suppliers and spa leaders to acclimatize to our new normal. Vendors started manufacturing products focused on sanitation and touch free devices as well as producing creative equipment and supplies to adhere to sanitation and safety. The products that have surfaced have been astonishing, in the true style of entrepreneurs. Spa leaders moved quickly to connect with each other and fashioned new standards of operation to comply with safety guidelines to protect their staff and providers while creating consumer confidence with the ambiance of a luxury setting.
Being creative gave us opportunities to try our new ideas and new ways of thinking and problem solving. The amount of creativity in our community was persistent and unwavering.
The ability to adapt in the most difficult of situations unlocks mental power that we possess and allows us to be resourceful and enterprising. The ingenuity from everyone in our industry has helped us acknowledge our own uniqueness. The desire to coalesce our individual ideas and share in team spirit and camaraderie not only helps to foster friendship, support and build loyalty but offers up unique opportunities that will prove to provide for continued luxury experiences as it unites our industry to return with strength in spa and wellness, resulting in success due to our persistence and commitment.
Stay Safe and Live Well,