A Note from Ilana – February 2019

 Pointing the way!!

For the shortest month of the year, February is surely CHOCK-FULL of holidays, raising awareness and notable observances! On “Valentine’s Day” love and romance fills the air during this month which also includes Heart Health Awareness, Black History and Presidents Day in which we tap into our health and humanity to observe and honor.  However, as we live life every day, without disregarding the joy and importance of celebrations and remembrance, our main focus remains dedicated to advocating wellness practices through education. Education is our roadmap and we commit to “pointing the way”!  Knowledge, regarding our daily lives and the world around us, is the key to well-being and enlightenment. This helps us build opinions, have a point of view on things in life and living in balance.

As the FSA, we strive to stay in close contact with our spa community and vendor partners.  We need to know the issues and challenges and how can we help to deal with them.  Education is the crux of who we are and why we launched “The Source”, our educational arm designed to provide relevant industry knowledge to the professional spa community. Our goal is to make Florida spas aware of current state regulations and provide information and direction that influences the performance of our spas to improve business practices and spa operations.  Our intension is to be innovators in the spa space and we proceed to share lessons learned from research, input contributed from partners and industry advancement by looking into the future.  As the world and our environment changes around us we must be a forward thinking organization to keep up with our growing industry, environment and lifestyle.  Doing this through education, we bring in talented speakers to educate us on different topics and post information as we get it on our website pertaining to newness that influence our industry. We also encourage interaction between all attendees to share information and ideas at our events.  We learn and problem solve as one team so everyone benefits from what we have learned in our everyday actions.   We strive to persevere by pointing the way!

In Wellness
Ilana